Craig Cooper is a serial entrepreneur, health and wellness advocate for 40+ men’s health, and the host of CNBC’s Adventure Capitalists. He is the founder of CooperativeHealth and Performance Research Labs and was the cofounder of the telecommunications company Boost Mobile USA. His venture capital funds were early investors in some of America’s leading digital media companies, including The Huffington Post, BuzzFeed, xAD and Buddy Media. Craig is on the Advisory Board for Men’s Health magazine in both the USA and Australia and is an Ambassador for both 2XU Performance Sportswear and the Movember men’s health foundation. He is also a brand evangelist for The North Face and OuterKnown. Craig lives, works and trains in Newport Beach, California, and is the father of two daughters. He holds dual honors degrees in law and economics from the University of Sydney in Australia and is the author of the Harper Collins book: Your New Prime: 30 Days to Better Sex, Eternal Strength, and a Kick Ass Life After 40.